TATA TEA SPRINK

Client: Tata Global Beverages

What I did: Label design, Sub brand logo

Brief

Green tea based beverages which provide refreshment. Infused with the goodness of green tea along with extracts of Indian herbals, this beverage was not only healthy alternative but also a very tasty refreshing beverage.

Solution

The brand name ‘Sprink’ was designed to give a youthful and fun feeling. The dynamic flow of the juice was crafted to cue a tasty and refreshing feel. The added herbal ingredients were bought to focus to highlight the health benefits of the drink.